HOME Forums The Six Disciplines of Agile Marketing book Experience of Explaining “Agile Marketing”

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    Georgeminhan
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    It’s quite challenging while I am explaining to my colleagues on “Agile Marketing” as they are not very much familiar to the term. However, after linking to the situation of VUCA that we are experiencing and our practices of Kanban/Trello, as we are using Trello, and Daily Digital Huddles they are interested and asking more me on how to tackles of those challenges and I started explaining what is “Agile Marketing” and its’ benefits by using my own words and the definition provided by the book in our local language. I have also introduced the book and website to some.

    I am glad they are interested and now planning to have more discussion sessions through my learning experiences on the course @six disciplines of Agile Marketing at https://sixdisciplines.thinkific.com/.

    Kyaw Min Han@ George

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